Creating a campaign

A campaign is one ad with its content, budget, schedule and targeting. To start, go to Campaigns → Add campaign. The form has three steps.

Step 1 — Ad content

Campaign step 1 — ad content

Fill in the post itself. A live preview on the right shows exactly how your ad will look in a channel.

Field	Notes
Campaign name	Internal name, visible only to you. Helps you find the campaign later.
Title	The headline of your ad (up to 50 characters).
Description	The body text. Supports basic formatting — bold, italic, strikethrough, underline (up to 600 characters).
Call to action	The button text, e.g. "Subscribe" or "Learn more" (up to 20 characters).
Link	The URL you're promoting.
Creative assets	Up to 10 files. PNG/JPG up to 5 MB, GIF up to 10 MB, MP4 up to 20 MB. Recommended aspect ratio 1:1 or 2:3; shown above the text.

Use one strong creative. A single photo, video or GIF usually converts best. If you add several images, Telegram arranges them into an album automatically.

MangoAds doesn't label your post as "sponsored". If you'd like to mark it as advertising, add that to your text or creative — it's up to you.

When you're done, click Next step.

Step 2 — Budget & Schedule

Campaign step 2 — budget and schedule

Decide how much to spend and when to run.

Field	Notes
Daily budget	The most you'll spend per day (minimum $10).
Max CPM	The highest price per 1,000 views you'll pay in the auction (minimum $2.00). You're never charged more than this.
Start date	When the campaign begins.
End date	Optional. Toggle it on to stop the campaign automatically on a set date.

Your ads are protected from fake traffic — every connected channel is monitored to ensure your ads are shown to real users.

Click Next step.

Step 3 — Set targeting

Campaign step 3 — targeting

Choose where your ad can appear. See Targeting for details on each option.

Field	Notes
Telegram channel category	Required. Your ad appears in channels that match the categories you select.
Advanced targeting	When on, the algorithm expands reach to related categories where your ad is likely to perform well.
Banned categories	Optional. Categories where your ad should never appear.
Geography	Optional. Limit delivery to selected countries.
Language	Optional. Limit delivery to selected languages.

When everything looks right, click Create campaign. Your ad goes to moderation before it can start delivering.

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Next: Targeting →